Marketers are still making basic faux pas when it comes to a digital strategy.
Having started my digital career back in the bubble years of the late 1990s, I have seen, and sometimes been involved in, some pretty serious work-related digital sinnery.
As the saying goes “we live and learn”, and given the pace of digital change, we have to learn very quickly. However, here we are in 2015, and yet we still see some very avoidable mistakes:
