Imagine you’re in an ice cream shop, and you’ve just created *the best* ice cream sundae in the world. You’ve selected your favorite ice cream as the base, and it’s smothered in your choice of toppings – chocolate sauce, nuts, sprinkles, crushed Reese’s peanut butter cups… whatever you like best.
The ice cream shop is crowded, so you have to find somewhere else to eat your *perfect* sundae. There are two doors to exit the ice cream shop. You open both doors and discover that they each lead somewhere different:
Your Content Experience Matters More Than You Think
