Imagine having a successful sales funnel in place, which allowed you to look at the number of subscribers at every level of the funnel, and with this information you could pretty accurately predict what sales are going to be from day to day or week to week. It would be pretty awesome to be in such a position would it not?
If you’ve got your own sales funnel in place, though, and your numbers aren’t looking all that spectacular, chances are you have a leak somewhere. Your sales funnel has a hole or two where subscribers are falling through. There are four common causes for funnel leaks and once you know about them they are pretty easy to rectify…
