In the digital age of instant information, more businesses rely on social customer care strategies more than ever. No matter the size of the company, you still want to respond to your customers who have ideas for improvements, want to leave a compliment or make a complaint.
However, you might not have the manpower or funds to hire a customer service team to immediately log, track and respond to customer concerns. But instead of thinking about the office full of people with headsets in cubicles taking phone calls, imagine you and your employees managing all queries through a social customer service platform.
Some may believe this is a pretty great idea, but you and your employees simply don’t have the customer service background…
