Quite often when I’m on stage giving a keynote, I include a slide to encourage the audience that says the more content you create the easier it becomes.
What I’m trying to explain to the audience is that no one starts out as a great photographer, writer, or filmmaker. We all start at zero and the only way to get more comfortable and better at creating your content of choice is by actually creating it.
We find ourselves at a time where everyone can put on a thought leadership hat and step up on their social soapbox of choice and tout the virtues of content marketing. Talk, talk, talk, and very little do, do, do.
