Marketing to millennials is tricky. But columnist Anthony Bursi explains how brands can step up to the challenge and woo this fickle generation.
We’re all so busy these days. If it’s not work, it’s drinks with old friends or a date with a neglected Netflix queue. But what’s actually keeping us busy?
The average American male works 12 fewer hours a week compared with 40 years ago, according to The Economist. A significant rise in women’s paid work and advances in technology contributed to a 35 percent decline in unpaid household and childcare work,The Atlantic reported…