When asked how to define native advertising, about 49% of one study’s respondents replied with a resounding “Ummm…”
So you too don’t fall into the “don’t know” category, we’ve come up with this quick primer on native advertising, otherwise known as promoted or sponsored content. Ready to boost your b2b marketing performance?
Let’s do that. We’ll start off with a clear definition of native advertising and how it benefits you, round second base with a couple of examples of great native advertising, and head for home with a roundup of where you can look to begin your own native advertising campaign (and how much it will cost)…
What is Native Advertising? Discover its B2B Marketing Power