Listen. If you are even remotely connected to the business, marketing, and advertising world, then you’ve probably heard the phrase “content marketing.”
You’ve at least been exposed to it through:
- Blogs
- Podcasts
- Videos
- Search engine optimization
- Email autoresponders
- White papers
- Copywriting
- Social media
- Landing pages
But what exactly is content marketing? Glad you asked, because I’ve got answers for you. One short answer, and one really long. Here’s our official definition:
