Ad blocking has been a super hot topic in marketing this year. And become the hottest topic in marketing the last week or so as Apple released the latest mobile OS for iPhones and iPads that allows mobile ad blockers.
Ad blockers quickly rose to the top of the app charts all around the world. So go get ’em!
Ad blocking technology is becoming a big threat for advertisers who are trying to reach consumers with brand promotion. And it’s a big threat to publishers around the world who are reliant on those ad impressions to sell banners and sponsorships…
