Apple’s launch of the iPhone 4s in 2011 introduced the world to Siri. Since then we’ve had Google Voice, Microsoft Cortana, and Amazon Echo Alexis, but now voice and conversational search is poised for rapid growth.
In a research report conducted in 2014, Google found that 55% of teens and 41% of adults in the US are now using voice search more than once per day.
Businesses can benefit from understanding how this shift will disrupt current search (SEO), content marketing and social media marketing strategies…
