As Twitter works to refresh and re-energize to counter negative sentiment and slowing growth, one of their key areas of focus will be social customer service. Why? Because according to Twitter’s own data (in collaboration with socialbakers), more than 80% of customer service requests on social come through via tweets – while there’s been a more than 2.5X increase in the number of tweets to brands and their customer service handles over the past two years alone…
Twitter Introduces New Customer Service Via DM Option And Feedback Tools
