What if you could have your current customers sell your products for you? With user-generated content (UGC) it’s possible! User-generated content deepens your relationship with your existing customers, while leveraging their…
Social proof is essential to any marketing strategy. User-generated content (UGC) in the form of customer reviews and pictures addresses the ecommerce pain point of uncertainty that affects shoppers and store…
Content comes in so many formats, with so many silly names attached to them, it’s hard to keep up. But thankfully user-generated content is a fairly self-explanatory one. With the…
There’s no question that the pace of social media can be overwhelming, and marketers may sometimes feel that finding the right social content and leveraging it for strategic use can…
Content created by your community—otherwise known as user-generated content (or UGC)—can have a big impact. In fact, according to a study led by Ipsos MediaCT last year, user-generated content is 35% more memorable…