What’s Missing From Your Earned Media Strategy
It All Begins With Word-of-Mouth We live in a time where one Facebook post can have the same impact as a front-page newspaper ad, and a mention from a well-followed…
Social Media strategy For Lead Generation [Infographic]
Generating leads is a key aim of virtually every social media marketing strategy. Utilizing the massive reach potential of social networks, businesses can reach new, targeted audience segments in order…
How to Make Your Social Media Strategy More Effective for the New Year
Today’s episode of the ProBlogger podcast is number 7 in our list of 10 tasks that I’m urging you to do #TodayNotSomeday (because let’s face it – someday usually turns…
Uber-Targeted Social Media Strategies
In theory, more followers means more eyes on your content… But savvy marketers know that doesn’t always work out. To be effective, you need engaged followers, people who are so…
10 Reasons You Need an Integrated Digital Marketing, Social Media Strategy and Plan
Marketing and business leaders are experiencing tremendous pressure to get online, embrace and start leveraging social networks, create content, launch corporate and executive blogs, design new Instagram profiles, fill Twitter feeds…
10 Social Media Strategy Ideas that Generate Real Results
The competition for attention is fierce. No matter where you look – Facebook, Twitter, Google Plus — standing out isn’t easy. But, did you know that 97% of consumers say they now…
Super Simple Social Media Strategy: Get Big Results
The Social Media Marketing Cycle In 10 Steps The key to social media is to show up, be generous in your contributions and pay-it-forward. This holds true regardless the size…
The 5 Keys to Building a Social Media Strategy for Your Personal Brand
Many of the social media tips we share—the ways to create a marketing plan from scratch, how to get more followers, how to get more clicks—often focus on the small…
How to Create a Winning Social Media Strategy with Carrie Kerpen of Likeable Media
How do you build a winning social media strategy? Eric Enge interviewed Carrie Kerpen, CEO of Likeable Media, for the Digital Marketing Excellence Show on that topic. Watch the complete…
6 tips for a great holiday social media strategy
The holidays are wonderful for spending time with family and friends (and food), but they can also be a excellent time for brand managers to engage and interact with their…
Top Trends to Dominate Your Social Media Strategy
The social media landscape continues to evolve at a rapid pace. From mobile domination to the ever-increasing impact of visual marketing, 2014 was another year full of change. However, one thing…
Social Media Strategy for Real Estate Agents
Do you want to sell houses? You need to reach people. And people are on social media. Eighty-nine percent of people between ages 18 and 29 use social media platforms,…