It’s Friday, so welcome to our weekly round up of search marketing and related news. This week we have the 16 companies dominating Google, stats on retailers’ search budgets, and…
Like it or not, Paid Search strategies can quickly turn into a game of out maneuvering your opponent. Which is why the team at TopRank Marketing is always integrating online…
Google Shopping ads (formerly Google Product Listing Ads or PLAs) have been growing in importance and scale withinADWORDS search. Though shopping ads are closely related to search ads, they're not…
In the second installment in his multipart series on capturing international visitors through paid search, Bing's Gabriel Kwakyi shares his insights for targeting European searchers. For businesses around the…
Semantic search has been around for a while and many SEOs know it very well. They understand its importance and that Google is sending more and more signals that it…
Regarded as one of the leading thought leaders on global search engine marketing, Bill Hunt began working in the industry in 1994. Since then, he's been chief executive (CEO) of…
Search engine optimization is one way to increase your visibility and generate clicks and leads with search marketing. Truth be told, it’s the hard way. Long-term success requires producing stellar…
Since product support influences sales, OwnerIQ may have some data that search marketers should see. The company's site, ManualsOnline, maintains manuals for 650,000 products from hundreds of top brands. Consumers who…
"Did you know that over 90 percent of online experiences start with a search engine? Well, it's true and any marketer wanting to increase traffic from search engines should take…