3 Google AdWords hacks to drive high-quality leads
You might think you know AdWords, but do you know the most efficient way to get great performance? Columnist Todd Saunders shares three road-tested techniques. You already know that Google…
The 7 Biggest Google AdWords Truths That Small Businesses Don’t Want to Hear
Over the years, I have interacted with many small business owners on the subject of Google AdWords. Nobody is a bigger fan of Google AdWords than myself, but sometimes I’m…
5 Google AdWords Best Practices to Boost Content Marketing
You’ve created an amazing piece of content, you’ve shared it on your social media channels, and you’ve blasted it out in your email newsletter. It’s still not getting the type…
Google Adwords Tips: 5 Steps To Increase PPC Leads By A Whopping 600%
Are you spending hard earned cash on Google’s pay per click Adwords service? Does it feel like you don’t get value for money? SMBclix have recently published a case study…
How to Get More Out of Your Google Adwords Campaigns [Infographic]
As an inbound marketer with only so much budget to spend on pay-per-click advertising, you want to get the most bang for your buck. That's why many marketers are choosing to…
Google Adwords Tips to Create Highly-Converting Search Ads
Running pay-per-click (PPC) ads on Google (through Google Adwords) is a great deal of work. Specifically, because ads require constant optimization — both before the start of a campaign and…
The Highest (and Lowest) Average CTRs in Google AdWords by Industry
You might feel like your click-through rates (CTRs) are lagging a bit (or completely suck) — or maybe you think you’re doing really awesome with 2% to 5%, and you…
4 Key Reasons Local Businesses Fail When Using Google AdWords
image credit: Twin Design | Shutterstock.com In Ultimate Guide to Local Business Marketing, Google AdWords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind…
4 Marketing Benefits of Google AdWords Reports
Before we jump into AdWords reports, we wanted to remind you of our short blog series about the ins and outs of Google AdWords. Hopefully these resources can help shed…
Get A Better ROI From Your Marketing Budget With Google Adwords [INFOGRAPHIC]
Here’s a doozy for you: In 2013 Procter & Gamble spent $5 billion on marketing. Must be nice, eh? Most businesses, though, have a much — how shall I say it —…
Google Adwords: 25 Ways To Increase Paid Ad Efficiency & Effectiveness
Are you bidding on the right keywords? Are you buying clicks at the lowest rate possible? In order to keep your Google Adwords spend in check you need to constantly…
Google AdWords Doubles Amount of Structured Information Shown on Text Ads
Google AdWords’ structured snippet extensions have proven to be a popular feature with advertisers since launching this past Spring. This is an additional line of information that can be shown…