How to Create Facebook Ads That Stand Out Using Power Editor
Do your Facebook ads get noticed? Wondering how creating ads with Power Editor makes a difference? When you build ads in Power Editor instead of the Facebook Ads Manager, you…
Next #SEJThinkTank Webinar: “15 Methods for Optimizing Your Facebook Ads” w/ Rocco Baldassarre
Are you advertising on Facebook, but aren’t seeing the results you had hoped for? Or, have you thought about using Facebook ads to drive leads, but didn’t think it would…
Paid Advertising: How Google Adwords Compare to Facebook Ads
Are you considering paying for online adverts? Not sure whether you should give your money to Google or Facebook? Both offer a paid advertising service with distinct advantages depending on…
8 Experts Share Their Favorite Strategies for Facebook Ads
When 2015 started, there were two predictions swirling around in the social media world: this will be the year of native video and paid social media advertising. As I’m witnessing…
11 Examples of Facebook Ads That Actually Work (And Why)
As a marketer, you know by now that most (if not all) of your potential customers are likely a part of Facebook's massive community. There are 890 million people signing into Facebook every…
How to Measure Social ROI on Facebook Ads
Are you running Facebook ad campaigns to increase engagement? Wondering how to measure the short and long term impact? When you spend money on an ad campaign with the goal…
How to Split Test Facebook Posts and Facebook Ads
Do you use split testing? Did you know you can split test both your Facebook Page posts and your Facebook ads? Split testing (also known as A/B testing) is the best…
How To Use Facebook Ads to Promote Your Blog Content
Could you use more traffic to your blog? Have you considered Facebook ads? To get the most out of your Facebook marketing efforts, Facebook ads can help drive quality traffic…
How to Use Targeted Facebook Ads to Promote an Event
Are you promoting events online? Have you tried using Facebook to spread the word? Targeted Facebook ads are an ideal way to reach people who are most likely to share…
3 Ways to Optimize Facebook Ads for Better Results
Are you running Facebook ads? Do you want to get more out of your ads? The right optimization can make or break your ad campaign. Target audiences, timing and ad…
How to Get 40% Conversion Rates from Facebook Ads
There I was, with a coffee, looking the 5 split tests I have been running. And like so many people before me, I was appalled. Test #1: 7% conversion Test…