Forget the 4 P’s: Here’s How to Measure a Customer-Focused Marketing Strategy
Image credit: Didriks | Flickr Last month I was at IBM Amplify and the big focus there was the fleeing of the traditional four marketing P's (product place, price and…
Image credit: Didriks | Flickr Last month I was at IBM Amplify and the big focus there was the fleeing of the traditional four marketing P's (product place, price and…