Content marketing may seem like a no-brainer, because anyone can write a few paragraphs of text and hit “publish”. But is it really that simple? I’ve seen many people launch…
Website content is still something many businesses struggle with. Content marketing is deemed expensive, hard to scale and in many cases almost impossible to measure (It’s a long-term investment so…
Many of us continue to hear the phrase, “Content is King,” and with over 60 trillion web pages, and growing, getting our material to the front of this enormous line…
This is a special guest post by my special colleague Carol Amato fromhttp://carolamato.com. She is one of the wonderful pro blogger, I met last year. Here, she is taking away…..…
Probably what Bill Gates claimed back in 1996 still holds valid for the digital industry – Content is King; and it will reign for years to come. But what’s the…
The key to success in any business is to adapt and evolve. If you don’t change with the times, then you’ll eventually lose relevancy with your customers. Just look at…
Jan 25, 2015 - Sthiti Prangya for the National Edition ‘Do your work and do not think about the result’- This line does not work anymore in today’s world. One…
This is a guest post by Dave Schneider. Dave is the Content Director at NinjaOutreach, an all in one influencer outreach software for marketers. Say hi @ninjaoutreach. Let’s face it – content marketing…
As we kick-start 2015, content marketing strategies have become the necessary tool used by marketers to reach target audiences. Have you developed your strategy yet? I remember asking this same…
Ever since traditional forms of advertising have taken a backseat, businesses of all sizes are relying solely on digital marketing strategies to pull in revenue and create impact. While more…
Having a well-planned content strategy is an important tool for your personal brand. It’s the way in which your business can establish itself as an expert in your industry both…
Are you sick and tired of feeling like your content marketing strategy is a whole bunch of guesswork? Even the most data-driven marketers can find themselves grappling with what to…