You have precious seconds to capture the attention of visitors to your site, which is why social media retargeting is one of the best tools to have in your marketing toolbox.
Most visitors will be on your site for a second or less before they click away to another page or another site completely.
This is just a fact of life for internet marketers.
Only about 1 percent to 2 percent of all website visitors actually convert to leads or paying customers. That means that a whopping 98 percent to 99 percent of the people who have had some contact with your brand will not be paying customers.
That’s where retargeting can help you…