Click, read, buy. Three actions you want your social media fans and followers to take.
But they’ll never know how to react if you don’t ask.
Incorporating specific conversion tactics can make all the difference in your social media posts. But too often, businesses skip the specifics and instead choose to use a call to action (CTA) that only speaks in generalities.
This is a lost opportunity to take a casual fan or follower and convert them into a subscriber or potential client.
So, what exactly is a call to action?
According to Wikipedia,
Social Media Conversion Ideas You Should Be Using, but Probably Aren’t
