The time it takes a reader to engage with your marketing collateral has not mattered much—until now, because the average attention span of an adult shrank from 12 seconds to 8 seconds over the past decade, according to the Statistic Brain Research Institute.
You now have to capture your reader’s attention at the earliest stage of their journey with your company. If you don’t, you may never connect.
So the question isn’t whether you need readers to quickly engage with your marketing collateral, but how:
How can your marketing materials be liked and shared by thousands of people across the Internet and social media?
How can your collateral stand out and be noticed, even if it is a simple service brochure?…
Six Ways to Spice Up Your Marketing Collateral to Quickly Engage Audiences
