Historians of digital marketing will be hard-pressed to find another era when marketers faced so many challenges or so many opportunities to affect dramatic change. Like I always say, marketing has changed more in the last five years than it has in the last 500 and will change more in the next five than ever before.
A report out today from The Economist Intelligence Unit (EIU), sponsored by Marketo, shows just how much our world is shifting. In the past five years, marketers have been grappling with the emergence of new technologies, but the challenge–and perhaps opportunity–is about to go into overdrive over the next five years…
[Report] Six Stats That Show That Marketing Is on the Verge of Yet Another Major Shift