There’s a common misunderstanding that because you know how to use Facebook for personal use, you know how to utilize it for your startup or business. Nothing could be further from the truth, as evidenced by many unsuccessful Facebook pages out there.
It’s a common complaint from entrepreneurs that they’re using Facebook often but aren’t seeing any real leverage or meaningful traffic from their posts. If you’re going to take the time and make the effort to have social media outlets such as Facebook, you must learn the basic tips you’ll need for success.