This post originally appeared on inbound.org and is reprinted here with permission.
The purpose of any homepage is to act as a launching pad for users to find relevant information that’s specific to their needs. Deciding what to include on your homepage, however, is an endless conversation amongst marketers.
If you’ve ever been a part of designing (or re-designing) a homepage, you know that every detail — from content and aesthetics to links and CTAs — matters. And with all the potential design features to include on a homepage, the relevancy of social media presents an interesting discussion for many marketers…
New Data: Should You Include Social Media Icons on Your Homepage?