There’s a contentious debate in content marketing: Email marketing vs. social media marketing. Business owners and entrepreneurs are continuously inundated with information on which strategy is more effective at converting users.
The truth is if you use email and social media in tandem, you’ll achieve the best results. And you’ll convert even more customers if you integrate your brand messaging in both.
Each marketing channel excels in different areas, which is why it’s important to combine your efforts and communicate with your users through both social media and email marketing.
Integrate Email and Social Media Marketing to Combine the Benefits of Both
