Starting a business blog isn’t something we do because it’s expected. Blogging, when done right, is a cheap and easy marketing opportunity. It’s a way to open new doors and connect with your target market on a new level.
It’s actually called content marketing, which means creating the type of content that engages consumers. and it’s a great way to improve your PR and increase your community. Plus, it’s on a platform that you own and control.
If you’re not convinced that blogging is right for your eStore, here are 4 reasons you should start a business blog today…