Marketers use the word “free” so often that it has nearly lost its power.
Free is a word that has enormous psychological appeal. But when it’s overused or used incorrectly, it can ruin your marketing efforts.
Here’s how to use the word free for conversion power, marketing advantage, and increased revenue.
And not look like an idiot doing it…
How to Use the Word “Free” in Your Marketing Without Losing Credibility