It’s no secret that affiliate programs are a great way to get your brand out there. What’snot to like about using other people’s networks to attract new clients and users? But unfortunately, if you pick the wrong affiliates, this strategy can also be a huge waste of time and money.
So how do you know the difference?
The Dangers of a Discount Mentality
The most common way to build affiliate networks is to use discount sites. These sites succeed in bringing in new customers, and that’s always a good thing, right? Well, not necessarily…
