How to Use Buyer Personas & CTAs in Content Marketing: Insights From #SEJSummit Speaker Marla Johnson

shutterstock_231313216Marla Johnson is no stranger to marketing development and strategy. She’s the CEO and founder of Aristotle, Inc., an interactive marketing agency that has been a driver in the industry for more than 20 years. We are honored for her to be a part of SEJ Summit Silicon Valley, our San Francisco-area marketing conference being held on July 22nd in Mountain View.

Marla’s SEJ Summit topic is Message in a Digital Bottle: Finding the Right Audience, in which she will discuss “audience segmentation and content marketing strategies, giving you tools that help your message find the right people at the right time”…

How to Use Buyer Personas & CTAs in Content Marketing: Insights From #SEJSummit Speaker Marla Johnson

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Rick Duris is CopyRanger.

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