A dead-end welcome email is a wasted opportunity. Image source.Your landing page rocks and leads are pouring in. Great! But what’s next?
Before that first email newsletter or promo, your subscribers receive a welcome email – the beginning of a new relationship.
Welcome emails get leads acquainted with your brand and set expectations for what you’ll give them and how often. They should get people excited for what’s to come. And like your landing page, they play an important role in your growth funnel.
