Businesses are increasingly using social media and digital marketing to connect with potential customers. But with social media becoming more integrated into our everyday lives, using it to retain your existing customers is also an important practice.
Engaged and happy customers are great assets – they typically become repeat customers and will also help spread the good word about your business, which is particularly relevant given the increased connectivity of the social era..
So how can you use social media to help retain customers? Here are six tips:
