I am the first to let out a blood-curdling scream whenever anyone mentions keyword density – it’s a practice that should no longer be used.
However, that doesn’t mean to say keywords are defunct. You must still do your keyword research before setting up a website to aid with its design, navigation and copy.
So where do you look for them?
I have written about this topic a lot on this blog and on Freelance Copywriter’s Blog. What follows is a round up describing:
- What a keyword is
- The value of a good keyword
- How to decide on your keywords
- How to use your keywords
