I just read the top 10 search results for SEO content strategy so you don’t have to. Here are the big takeaways:
- Focus on publishing compelling, quality content that is uniquely different and more valuable than anything else out there. That usually means it’s long-form content.
- Use the keywords your audience is searching for. Search engines understand synonyms and similar terminology, so using related keywords in multiple pieces of content helps the bots know what topics your site covers. That said, focusing on keywords for each piece of content you publish still matters.
- Offsite references, reviews, and social links play a role in how your content performs on search engines. Inbound links to your site are still important, and so is a logical sitemap with internal linking among pages.
- Content freshness matters. Keeping your content up to date helps search engines understand that your site is accurate today…
How To Make An SEO Content Strategy That Will Improve Your #1–3 Results By 248%