How to Develop a Plan of Attack for Your Content-Marketing Strategy

How to Develop a Plan of Attack for Your Content-Marketing StrategyImage credit: Smartbug Media

In college, I loved preparing to write research papers. I would outline the steps I had to take, research my topic, pull out specific stats, supplement them with my own analysis and then present my professor a paper I was proud of.

Mapping out my plan of attack was somehow energizing and relaxing at the same time. I know I’m probably in the minority on this because most people (especially marketers) would prefer to get straight to the action…

How to Develop a Plan of Attack for Your Content-Marketing Strategy

CopyRanger

Rick Duris is CopyRanger.

Leave a Reply