Advertising]A study from Nielsen once found that 92% of people trust word-of-mouth marketing. Most of the time this comes from social media, and marketers should consider harnessing that with their email campaigns to reach a broader audience.
Do you incorporate social media into your email marketing campaigns? What tactics to do you use specifically?
Are you combining your social media and email marketing efforts to find and take advantage of your best brand advocates – the people that are spreading positive word-of-mouth about your business…
