After hearing NASA’s Social Media Manager John Yembrick speak at Social Shake Up 2015, detailing how the organization manages some 500 social media accounts, I knew I had to have him as a guest on my Social Business Engine podcast. Alongside Jason Townsend, John’s goals for NASA’s social media accounts are to engage their audience, inspire, and inform the public about the projects NASA is working on.
Listen to this podcast to discover how NASA is targeting all of humanity to serve individuals with different interests through their niche social media accounts and consider how you can put John’s insight on specialized social media accounts to work for your brand. This episode will blow your mind out of this world and straight to Pluto…
How NASA Does Social Media Marketing for all of Humanity [PODCAST]
