If you’re struggling with how to build your personal brand online, you may find inspiration in this expert’s branding story.
Building your brand can feel like an uphill battle at times. Anyone with a clever idea and the guts to try it can do so on social media’s global platform—and there are a whole lot of people out there with clever ideas.
How do you set yourself apart when there are thousands of people trying to do the same, in the same spaces? Once you get people to visit your social profiles, how do you keep them coming back?
My solution: socks. No, it’s not an acronym. It doesn’t come from an obscure definition buried deep in some dusty reference book, either. I’m talking about the cotton things you wear between your shoes and your feet.
Still not with me? Read on.
