Small businesses feel at a disadvantage when it comes to creating an effortless social media and PR plan that engages with a target audience and has an actual ROI. It’s a daunting task, and most small businesses end up throwing spaghetti at the wall and seeing what sticks.
Trust me, it ain’t pretty.
However, it can be done with some simple best practices and some strategic planning. Here are some ways small businesses can automate social media and public relations: