The digital battle is on!
Content competition is fierce. One billion websites, two billion plus social media users and 3 billion plus mobile owners. So you need to break through the clutter not only on desktop but on smart phones. But build it and they will come is not an option.
Content marketing is two words.
So you not only have to create great content. But you have to build distribution networks for that content and then hustle it to the world on social, email and search engines. It needs persistent focused effort. That’s marketing…