Starting on Tuesday, April 21, 2015, Google is going to make a massive change to the way it ranks websites. How massive? This change outranks both Panda and Penguin in terms of its scale of impact on search results, according to Google’s Webmaster Trends analyst Zineb Ait Bahajji.
The change comes down to one very important criterion: whether your website, landing pages, and blog are fully optimized for mobile.
Are you ready for it? Let’s find out.
Google announced the change on its Webmaster Central Blog back in February and has done a thorough job ever since preparing marketers and website owners to predict how the change may affect their site and search traffic. They explain:
Google Algorithm Will Soon Reward Mobile-Friendly Sites: Here’s What You Need to Know
