Experiential Marketing: 6 Tips On How To Do It Right

Do you remember those times when experiential marketing just made your day cooler?

I am talking about the time when Heineken decided to do the most amazing thing ever by daring the JFK travelers to go to a destination that shows up on the roulette or when Adidas decided to make Derrick Rose challenge the customers to win a free pair of sneakers by taking them off a 10 foot tall shelf.

Or, when Carlsberg beer decided to do this…

Experiential Marketing: 6 Tips On How To Do It Right

CopyRanger

Rick Duris is CopyRanger.

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