Digital marketing and banking may seem like a natural combination in today’s inbound and social media marketing world, yet it doesn’t always happen. You still see many banks preferring to market on television, or through snail mail.
While it’s a given you’ll see national corporate banks advertise on TV and in print, independent banks can’t always afford those large markets. You’re maybe in that situation now with your own bank, where you realize digital marketing is the best path. Nevertheless, you may not fully understand how to approach prospective customers through inbound marketing or social media…
Digital Marketing and Banking: Stand Out and Link with Customers
