Delegating social media tasks within your team is far more complicated than you would think. Why? You will see in a few minutes. But first, I need to start with a personal story.
I studied mathematics and computer science. While studying I used to work for a professor doing a variety of tasks. I handled several programming jobs, handled some databases, etc. One day he gave me a more complicated task. It included handling code written in FORTRAN (a slightly different programming language from a different age) written by someone ages ago. It included working within a closed programming environment I wasn’t used to nor had any help in getting used to…