It was a slow morning in my feedly folder for content marketing.
My eyes skimmed headline after headline. There was nary a flinch from my oft-twitchy index finger indicating it was itching to click and read more.
Until I came across this headline:
Can You Double Your Clicks with the Jeopardy Effect?
I wiped the flash flood of drool away from the side of my mouth and clicked.
What is it about this headline that makes it so dadgum irresistible?…
Could This Headline Technique Double Your Click-Throughs Too?