Using Pinterest For Keyword Research
Google's Keyword Planner may go deep, but does it go wide enough to fulfill modern SEO's need for semantically relevant phrases? Columnist Clay Cazier explores one alternative data source: Pinterest.…
Keyword Research
What your Customers Search for on Google: A Guide to Keyword Research
Do you know what your target customers are searching for on Google? Want some handy tools that can help you start generating traffic you never knew existed? Researching the keywords…
Keyword Research Beyond The Numbers
For many SEOs, keyword research starts and ends with the Google AdWords Keyword Planner. But columnist Dan Bagby believes we need to go deeper for optimal results. You may…
Keyword Research: How I Generated 15,000 Keywords and Found the 20 Best
What do you do when you’re not very skilled at keyword research? Without quality keywords, you can’t create relevant content that people will search for. You can’t set up Adwords…
How to Build a Keyword Strategy That Turbo-charges Your School’s SEO
If you think planning and implementing an SEO strategy for your school is a luxury you can’t afford, you’re definitely not alone... but that doesn’t mean you’re 100% correct. With majority…
Keyword Research: How To Establish What your Target Clients Search for
Do you know what your target client searches for on Google? Want to find out so that you can create content they will find helpful? Keyword research is an essential…
Using Google To Inform Pinterest Keyword Research Strategies
Incorporating Pinterest into your online marketing strategy is good -- getting that content to rank in Google search is better. Columnist Thomas Stern explains how to increase the search visibility…
How to Use Keywords Throughout Your Marketing Strategy
The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. How do you use keywords? If…
How to Build Keyword Rich Links With Guest Articles When All the Odds Are Against You
I really hate it when someone tries to pull the rug out from under me. I hate it even more when they’re successful. Like this Matt Cutts guy. So one day,…
How to Find and Target High-Value Keywords for Your Business
Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth…
How To Perform Quick-And-Dirty Keyword Research To Jumpstart Your Content Marketing
Keyword research is anything but exciting. In fact, trying to do it after a satisfying dinner and glass of wine is more likely to end with your forehead on your…
How to Use Wikipedia for Keyword Research
Keyword research is the most basic skill in the SEO’s repertoire. When you’re creating a website, shaping your eCommerce strategy, tracking your growth, or launching a content marketing campaign, you…