Email Benchmarks 2Q15: Engagement Is Higher Than Ever
Despite increased email volume, consumers are opening and engaging with emails more than ever before, according to a recent report from Yesmail. The report was based on 2Q15 Yesmail data…
Email Marketing
A 5-Step Process for Writing a Standout Networking Email [SlideShare]
You know what gets discouraging? Sending out emails, but not receiving any responses. At all. So how do you send a networking email that people will actually respond to? Writing…
The What, When, and Who of Successful Emails [Infographic]
What you put into your email, when you send it, and who opens it can make or break your email campaign. Here's a closer look the importance of each of…
5 Ways to Personalize Your Email List Call to Action to Get 10x More Signups
The following is a guest blog post from Noah Kagan, Chief Sumo at SumoMe. He was #30 at Facebook, #4 at Mint, and now runs the show over at SumoMe,…
3 Steps To Email Marketing That Nurtures Leads And Closes Sales
Are you worried prospects will think your email marketing is spammy? They won’t if your focus is on them, what they need and when they need it. Email marketing has…
16 Examples of Awesome Email Marketing Campaigns
If you're reading this, you probably have an email address (or two, or three ...). In fact, you've probably been sending and receiving emails for years, and you've definitely received some questionable…
7 Easy Ways to Avoid Email Spam Filters
I’ve said this before and I’ll say it again; one of the most powerful tools for building and sustaining customer relationships is email marketing. It’s cheap, easy-to-use, and is able…
#SproutChat Recap: How to Attract & Retain Quality Email Subscribers
Email marketing is an art form. There is a lot to test and consider: timing, personalization, formatting, content and more. Before launching any campaign, it’s important to have a solid strategy…
5 Best-Practice Email Marketing Case Studies
Momentum Worldwide came out with a very insightful marketing chart for 2015. I’m curious, what catches your eye most?... 5 Best-Practice Email Marketing Case Studies
25 List Building Strategies: From Zero to 4,476 Email Subscribers in 10 Months
Building an email list should be your number one priority. Period. Why? It allows you to generate traffic and REPEAT customers on demand. Think about it... An email list is…
Want to Engage With Millennials? Don’t Forget to Email Them
There are many myths and misconceptions floating around these days about Millennials, and many of them are downright negative. They’re entitled. They have been coddled by their helicopter parents. And…
Why Email Marketing Trumps Social Media
To acquire customers, does your marketing focus more on social media than email? Consider this: Email is 40 times more effective than social media. Social media tends to suck all…