10 Things You Can Learn From Bad Copy
We’ve all read copy that makes us cringe. Sometimes it’s hard to put a finger on exactly what it is that makes the copy so bad. Nonetheless, its lack of…
Copywriting
We’ve all read copy that makes us cringe. Sometimes it’s hard to put a finger on exactly what it is that makes the copy so bad. Nonetheless, its lack of…
Note: This post is by Gemma Hawdon. Gemma lives in Melbourne, Australia. She writes articles, guest posts and short stories and has just completed a MG children’s fantasy book. She also writes…
When working on their websites, many companies find the task of copywriting quite daunting. However, there are some straightforward tips you can follow to help your page rank highly on…
You’re probably expecting me to now tell you there is one perfect method you can use that will guarantee excellent copy every time. You’re going to be disappointed. The truth…
“I want you to write a 600-word blog post in an hour and thirty minutes. Oh, and make sure it’s good. None of that ramen-noodle, set-it-and-forget-it stuff. I’m talking the…
It’s time once again to review those nasty errors that damage our credibility when we write. Not normally a fun task, but absolutely necessary. I promise to keep you amused…
We sometimes talk about web copy and content like they’re the same, but they aren’t — they complement each other, but they also serve two distinct purposes. Copy, traditionally, is…
According to Salary.com, the average copywriter salary is $44,000 a year with the highest paid copywriters bringing in six figures annually. You can imagine, that a lot of training and…
Why might you scuttle about on copywriting method every time you need a compelling copy? One of the best perspective I’ve seen on this matter comes from someone who understands…
SEO Copywriting Tips That Work You know your business needs strategic SEO copywriting tips. How do you create and write content that Google deems worthy – read “high quality” – enough…
Is your web content long enough? Does it have enough substance—does it add enough value? If it is, it’s in danger of getting dinged with a “thin content” penalty from…
Copywriting is NOT an art. Sorry, let me rephrase: Effective copywriting is not an art. It’s a science, first and foremost. As John Caples teaches in Tested Advertising Methods(only $9.64!),…