48 Content Writing Examples, Tools, Tips and Resources
Consuming great writing is like listening to a great singer. If the performer makes an emotional connection with me – even though she misses a few notes – I eagerly…
Copywriting
9 Simple Ways to Write Stronger Introductions
There's a lot of material out there about writing great headlines. Hey, getting someone to click on your article is a critical part of your blogging strategy. But what about writing introductions?…
Quit Your Job & Make Money Writing – Part Two
*5/6/15 Update: the stuff I talk about in this post is stuff I started doing BEFORE I quit my job. I started building a portfolio about 2 months before I…
5 Bad Writing Habits to Drop Right Now
After writing several thousand blog posts and articles, I’ve learned something about writing: It’s not just what I write that’s important; it’s also what I don’t write. There are some…
Copywriting Strategies for Marketing to Women
When it comes to copywriting, we marketers often find ourselves staring into a literal and virtual blank screen: an online canvas onto which we must write an inexhaustible supply of…
8 TIPS FOR WRITING WEBSITE CONTENT THAT KEEPS VISITORS ON YOUR SITE LONGER
Are your website visitors leaving your site without making an enquiry or buying from you? There are a number of reasons that could cause this, a horrendous design being one…
Copywriting Strategies for Marketing to Women
When it comes to copywriting, we marketers often find ourselves staring into a literal and virtual blank screen: an online canvas onto which we must write an inexhaustible supply of…
The Amazing Copywriting Machine
Join host Robert Bruce for the third episode of Allegorical … A simple story about a man with a billion-dollar idea, and the fatal flaw in his algorithm that he…
What a 6-day blackout taught me about my copywriting business
We hear a lot about power copywriting, but what about copywriting without power? After the recent NSW storms, in which my area was declared a natural disaster zone, my home…
What’s the Difference Between a Professional Writer and a Content Marketer?
I’ve been a writer for a long, long time. I’ve written something every day for around 30 years now. (Okay, I took about a week off when I had a…
The Ultimate Online Editing and Proofreading Checklist
As we all know, content creation isn't as simple as just stringing together a few words and hitting "publish." At least all high-quality content creators know this. If you really think about…
10 Ways Listing Copy Does the Selling for You
Make sure you use these ten techniques when writing listing descriptions, and your phone will be ringing off the hook. In a digital age where first impressions can make or…