We hear a lot about power copywriting, but what about copywriting without power?
After the recent NSW storms, in which my area was declared a natural disaster zone, my home and office were without power for 6 days. Here’s what I learned about copywriting without power, during that time…
CrashPlan is more than a backup solution
Day 1 of our blackout was a Wednesday. I had a deadline for a real estate copywriting job, so I couldn’t just take the day off. I’d almost finished the job; I just needed to proof and send. Definitely something I could do at my in-laws’ house, but the latest version of the copy was on my computer, which I couldn’t start…
What a 6-day blackout taught me about my copywriting business
