How to Use Content Marketing to Sell Products Online
“Create content that teaches. You can’t give up. You need to be consistently awesome.” – Neil Patel co-founder of Crazy Egg and KISSmetrics If you are looking to sell products…
Content Marketing
A 17-Point Content Marketing Checklist Proven to Boost Your Engagement
Content marketing is a proven strategy for generating leads, increasing sales, and building engagement with your customers. If you’re still skeptical, or if you aren’t using checklists to help you…
A Powerful New Tool In The Local Business Toolbox: Content Marketing Is Going Native
Today’s savvy local businesses are breaking into content marketing, but is it enough? Columnist Will Scott explains why pay-to-play native advertising is the up-and-coming way for local businesses to gain…
10 Tips For Repurposing Your Old Content
We all have a myriad of blogs on our sites that are no longer utilised and tend to just sit there gathering dust. Aside from receiving the odd view or…
25 Key B2B Content Marketing Stats [Infographic]
The American writer Margaret J. Wheatley once said “Without reflection, we go blindly on our way, creating more unintended consequences and failing to achieve anything useful.” This is good advice…
These 6 Types of Content Will Boost Your Traffic and Engagement. Here’s How to Do Them Right
How can you create content with the most efficiency and ease? Are you challenging yourself to come up with new ideas and new ways of imparting information about your business? Are…
How to Get the Right Content to the Right People at the Right Time: A Look at This American Life
Any This American Life junkies out there? This public radio show, which reaches over 2 million listeners every week, captures extraordinary stories of ordinary Americans. We fans are a passionate…
B2B vs. B2C: How Content Marketing Changes by Target Audience
When discussing content marketing, industry insiders tend to speak more to the experiences of B2C companies that are targeting consumers directly. They talk about things like how to get a branded entertainment…
The 2015 Ultimate Resource List for Content Marketers
If you’re a content marketer or blogger like me, you probably spend a huge chunk of your time looking for good resources to use for your blog. However, the problem…
How To Write Noteworthy Content And Get Your Blog Syndicated by LifeHacker
One of the hot new trends in Content Marketing this year is “content syndication”. In case you haven’t heard about it before, imagine this: You write an article and publish…
32 Free WordPress Themes For Effective Content Marketing
You already know that WordPress is a popular CMS, and most content marketerslove it. According to WpTavern, “50% of all WordPress themes on Theme Forest have generated up to $1,000…
3 Resources to Help You Become a (More) Productive Content Marketer
Each week on my show Editor-in-Chief, I discuss the editorial standards that can help distinguish your content from your competition’s. Editorial standards for your content include both specific publishing tasks,…